The Facebook Marketplace Operating System for Car Dealerships

Turn Your Sales Floor Into a Facebook Marketplace Machine. 60 Seconds Per Unit.

LotBoard is Facebook Marketplace software for car dealerships. Reps list straight from your VDPs in 60 seconds, send buyers an interactive mobile VIP Showroom Pass from Messenger, and managers get duplicate-VIN blocks, inventory coverage and Attributed Sales, without a single DMS integration.

  • Live on your VDP in 5 mins
  • Up to 25 reps per rooftop
  • Zero duplicate VIN collisions
  • iPhone & Android VIP passes
https://apexmotors.ca/inventory/2025-hyundai-venue-kmhrc8a36su393810
Dealership VDP Tab 20 Photos
LotBoard Chrome Extension importing a 2025 Hyundai Venue VDP into Facebook Marketplace
★ APEX MOTORS · ASK FOR MARCUS

2025 Hyundai Venue

$21,795

42,492 km · #KMHRC8A36SU393810

✓ Imported 20 photos, VIN & 69-word clean copy into LotBoard extension.
LotBoard
Marcus Vance · Apex Motors
Imported 2025 Hyundai Venue in the LotBoard extension
2025 Hyundai Venue
Used
20 photos · #KMHRC8A36SU393810
Description (yours to edit)
69 words · no emojis · your signature is appended automatically —
Cross-post to a group Best audiences: General buy & sell

Post now: LotBoard fills the form, you press Publish. Schedule: you get a reminder at the chosen time, click it, and the form opens pre-filled for you to publish.

Three connected experiences · zero CRM double-entry

More than a Chrome extension: the complete dealership Marketplace operating system

Your customers get a VIP Showroom Pass on their phone. Your salespeople get a desktop extension and a mobile app. Your managers get a Command Center that proves what Marketplace sold. It all works beside your CRM and DMS, not instead of them.

1For your customers · lotboard.ca/vip

Turn casual Messenger chats into confirmed showroom arrivals.

Reps send an interactive VIP Showroom Pass instead of another “see you Saturday?” message. Buyers get a personal, live page that works natively on iPhone and Android, and you find out the moment they open it, confirm it or pull onto the lot.

  • Personal touch. The salesperson's headshot, a custom VIP greeting and tap-to-call.
  • Live vehicle and countdown. Real photo, price, stock number, live availability and a timezone-accurate appointment countdown.
  • Native phone actions. Confirm in one tap, add to Apple Calendar or Google Calendar, open Apple Maps or Google Maps, say “running late” or ask to reschedule without an awkward call.
  • Trade-in capture. “Have a trade?” puts year, make, model and km straight onto the opportunity.
  • “I'm Here” check-in and VIP QR code. The rep's phone buzzes the second the buyer arrives.
  • Sold-unit safety net. If the vehicle sells before the appointment, the rep is alerted and the pass shows 2 to 4 similar in-stock vehicles, so a Saturday appointment never dies.
See the VIP Showroom Pass →

VIP Showroom Pass

Hi Jordan, it's Marcus 👋

Apex Motors · tap to call

Your appointment is in

2 hours 14 minutes

Sat 11:00 a.m. · Atlantic Time

2025 Hyundai Venue shown on a customer's VIP Showroom Pass

2025 Hyundai Venue

Stock #V3938 · 42,492 km

$21,795

● Available

Confirm appointmentAdd to CalendarGet directionsRunning lateNeed to rescheduleHave a trade?

I'm Here · digital check-in

Alerts Marcus the second you pull in

Customer VIP Showroom Pass at lotboard.ca/vip with confirm, calendar, directions, running late, reschedule, trade-in and check-in actions.
2For your salespeople · Chrome + iPhone & Android

60 seconds to list on desktop. 3 seconds to share a VIP Pass on mobile.

The Chrome extension does the heavy lifting at the desk. The mobile web app keeps reps on top of every buyer from the floor, with zero CRM double-entry.

  • 1-click VDP import with duplicate-VIN guardrails. 20+ photos, VIN-decoded specs and a clean description into Facebook Marketplace, with account-safe pacing.
  • Mobile salesperson workspace (PWA). Vehicles to list, My Listings with aging and price-change alerts, goal progress and the rep's LotBoard Score.
  • Instant push notifications. When a customer views a pass, confirms, is running late, asks to reschedule or checks in.
  • Self-service VIP profile and 2-tap “Mark sold”. Reps set their own headshot, display phone and greeting, and record same-unit or switch-vehicle Attributed Sales without CRM stages or gross numbers.
How the 60-second listing works →

LotBoardnow

Jordan confirmed Saturday 11:00 a.m. ✓

2025 Hyundai Venue · VIP pass opened 3 times

Jordan tapped "I'm Here"

Checked in on the lot · head to the front door

Vehicles to list today

LotBoard Score 86
  • 2024 Tucson PreferredNew arrival · 1 day
  • 2022 Kona UltimatePrice dropped $500
  • 2021 Santa Fe LuxuryListed 14+ days · refresh
Monthly goal · 18 of 25 listings72%
Share VIP passMark sold (2 taps)
Push notifications for a confirmed appointment and a lot check-in, above the rep's vehicles to list, goal progress and LotBoard Score.
3For your managers · Command Center

Manage → Measure → Coach. Defensible sales attribution without touching your DMS.

See exactly what's covered on Marketplace, what needs fixing today and which rep's buyers actually showed up and bought.

  • Command Center and “Needs attention” feed. Marketplace coverage %, uncovered priority inventory, listings aging 14+ days, website price changes and ghost listings on removed vehicles.
  • Captured Opportunity funnel. Captured opportunities → appointments → showroom arrivals → Attributed Sales, with a complete sold audit trail.
  • Rep scorecards, goals and Dealership Health Score. Measurable LotBoard activity scores out of 100 that hold the floor accountable.
  • 1-click executive reports. Print or save a GM / Dealer Principal PDF summary and export CSV scorecards for the weekly sales meeting.
Explore the Manager Command Center →
Manager Command CenterLast 30 days

Marketplace coverage

78%

of in-stock units listed

Dealership Health

82/100

Good · up 9 this month

Needs attention

  • 6 priority units with no Marketplace listing
  • 4 listings aging 14+ days
  • 3 website price changes not on Marketplace
  • 1 ghost listing on a removed vehicle

Captured Opportunity funnel

  • Captured opportunities142
  • Appointments88
  • Showroom arrivals58
  • Attributed sales27
Weekly GM / Dealer Principal summaryPrint / PDFExport CSV
Command Center showing Marketplace coverage, Dealership Health Score, a needs-attention feed, the Captured Opportunity funnel and one-click executive reports. Illustrative numbers.

No DMS feed needed · Reads the vehicle pages your website already has

Any dealer website PBS dealers HomeNet dealers VIN decoder for fresh trades Used & new inventory

Built in Halifax for Canadian dealerships

  • ✓ Reps press Publish themselves. Nothing posts unattended.
  • ✓ No shared logins and no server bots on your reps' accounts.
  • ✓ One price per rooftop, with your whole sales floor included.
Live Inside Facebook Messenger · Try Every Button Below

The In-Messenger Dealership HUD & Client VIP Showroom Pass

When a buyer messages about a listing, LotBoard injects this live sidebar directly inside Facebook Messenger—complete with 1-click spec inserts, a real-time payment calculator, in-stock cross-sell pivots, quick-chat replies, and an instant VIP Showroom Pass.

LotBoard YOUR LISTING
› ✕
Status: posted · Listed $26,995 · website now $26,495
2021 Mazda CX-9
2021 Mazda CX-9
$26,495 $26,995 108,094 km
$266 bi-weekly
BRANDED HERO IMAGE
Your name, location and CTA...
VEHICLE FACTS
VIN
JM3TCBDY7M0453402
Stock #M453402
Price
$26,495
Mileage
108,094 km
Trans / Drive Automatic / AWD
Colour Polymetal Grey
VDP link
www.apexmotors.ca/...
PAYMENT CALCULATOR Manager's terms
WEEKLY
$133
BI-WEEKLY
$266
MONTHLY
$576

72 mo · 9.99% APR · $0 down · fees $799 (Admin Fee $799) · incl. 14% tax · $31,115.16 financed

Estimate only, on approved credit. Fees, Taxes and licensing extra.

CONVERT
Log a trade-in
SIMILAR IN-STOCK UNITS · CROSS-SELL
2021 Lincoln Corsair
2021 Lincoln Corsair
$26,495 · 83,974 km · Apex Motors
2020 Mercedes-Benz GLC
2020 Mercedes-Benz GLC
$27,795 · 91,503 km · Apex Motors
2024 Mitsubishi RVR
2024 Mitsubishi RVR
$26,995 · 27,104 km · Apex Motors
QUICK-CHAT REPLIES
Reset to defaults Customize replies
“Is this still available?”

Yes, it is currently on the lot! When would you like to come by for a quick spin? I can hold it for you until you've had a look.

“What's your best price?”

It's listed at $26,495 — that's our aggressive up-front price, no games. Come see it and if it's the right fit we'll make the numbers work, plus tax and licensing.

“Any accidents?”

Great question — I'll pull the full vehicle history for the 2021 CX-9 and walk you through it. It's been through our inspection, and I'm happy to go over anything on record with you in person or send it along.

“What would payments be?”

Roughly $266 bi-weekly ($133 weekly) over 72 months at 9.99%, on approved credit — a real estimate, not a teaser. Financing is done in-house and trade-ins are welcome; tell me what you're driving now and I'll firm the number up for you.

“Can I test drive it?”

Absolutely. I'm here today until close and weekends too — what time works for you? Ask for Marcus Vance at Apex Motors and I'll have the 2021 CX-9 pulled up front.

“Do you take trade-ins?”

We do, and we're paying top dollar this week. What year, make and model do you have, and roughly how many kilometres? I'll get you a number before you even come in.

“How many km? More photos?”

It has 108,094 km on it and it's been fully inspected. Happy to send more photos — anything specific you'd like to see?

“Can you hold it for me?”

I can hold it for you until you've had a chance to see it. What day works best?

“First reply / intro”

Thanks for reaching out! I'm Marcus Vance at Apex Motors. The 2021 Mazda CX-9 is here — what questions can I answer?

APEX
MOTORS
Apex Motors
Your VIP showroom pass
Client View
2021 Mazda CX-9

Chloe, you're booked.

When
Confirmed Test Drive Slot
Saturday, October 31 at 7:00 p.m.
Vehicle
2021 Mazda CX-9
Stock JM3TCBDY7M0453402 · $26,495
Ask for
Marcus Vance
Where
Apex Motors
1400 Motorway Blvd, Suite 100

Show this pass when you arrive and the vehicle will be pulled up front for you. Running late? Call or text Apex Motors.

Built for GMs & Used Car Managers

Total Sales Floor Visibility, VIN Locks & Automatic Sold-Car Cleanup

Above, you tested what your sales reps see in the Chrome Extension and Messenger HUD. Below, test what the Used Car Manager sees in the Command Center—and switch between the 3 core pillars of the platform.

Interactive Manager Dashboard Simulator

Trigger a Live Website Price Drop, Sold-Unit Alert, or Duplicate VIN Lock

● Live VDP Sync Active: Monitoring 94 in-stock vehicles at Apex Motors across 12 sales reps. 0 Duplicate VINs · 100% Clean
Vehicle & VIN Assigned Rep (VIN Locked) VDP vs. Marketplace Price Marketplace Status Manager Action
2025 Hyundai Venue
VIN: KMHRC8A36SU393810 · 42,492 km
 Marcus Vance
Server-locked · Scheduled 8:00 a.m.
 $21,795 (Synced) Queued (10m Pacing)
2021 Mazda CX-9 AWD
VIN: JM3TCBDY7M0453402 · 108,094 km
 Marcus Vance
3 active buyer chats · 1 VIP Pass booked
 $26,495 (Was $26,995) Live on Marketplace
2022 Toyota RAV4 XLE AWD
VIN: 2T3R1RFV8NW294105 · 51,200 km
 Elena Rostova
Posted 4 days ago · 6 inquiries
 $31,495 Live on Marketplace Monitored Daily
30-Second Showroom Profit Leakage Audit · Instant Results

How Much Local Gross Is Slipping Past Your Sales Floor Every Month?

Answer 4 honest questions about how your store handles Facebook Marketplace today. We'll calculate your exact Monthly Uncaptured Gross, show your 14-Day Cost of Waiting, and unlock your 14-day rooftop trial ($0 charged today).

Question 1 of 4 Invisible Inventory Bleed

1. Walk your used lot right now: how many of your in-stock vehicles are actively listed across your sales reps' personal Marketplace profiles?

Interactive Dealership Math

See What Full Inventory Coverage Pays Your Store

120 units
3.0 leads
6.0%
$2,200
Projected Monthly Marketplace Impact
$47,520 / mo

Estimated front + back gross generated from full inventory coverage

360
Monthly Messenger Leads
21.6 units
Incremental Units Sold
21 hrs
Rep Floor Time Saved
106x ROI
vs. $449/mo Plan
One Plan · Whole Sales Floor Included

Dealership Facebook Marketplace Software Pricing (Up to 25 Reps)

Every tier starts with a 14-day free trial: card required, $0 charged today. Every feature and your whole sales floor are included.

Most Flexible

Monthly

$449 / month per rooftop

+ $399 one-time white-glove setup, added to your first bill after the 14-day trial

  • Chrome Extension: 1-click VDP import, duplicate-VIN protection & Smart Scheduler
  • Interactive Customer VIP Showroom Passes: iPhone & Android calendar booking, Maps, “I’m Here” check-in, QR code & automatic sold-unit alternatives
  • Salesperson Mobile Workspace (PWA): instant push notifications & a custom photo / greeting profile
  • Manager Command Center: inventory coverage, listing health & price-change intelligence
  • Captured Opportunity Funnel & Attributed Sales with 1-click printable PDF / CSV executive reports
Save 10% + $399 Setup Waived

6-Month Commitment

$404.10 / month

✓ $399 White-Glove Setup Fee Waived ($2,424.60 billed every 6 months)

  • Chrome Extension: 1-click VDP import, duplicate-VIN protection & Smart Scheduler
  • Interactive Customer VIP Showroom Passes: iPhone & Android calendar booking, Maps, “I’m Here” check-in, QR code & automatic sold-unit alternatives
  • Salesperson Mobile Workspace (PWA): instant push notifications & a custom photo / greeting profile
  • Manager Command Center: inventory coverage, listing health & price-change intelligence
  • Captured Opportunity Funnel & Attributed Sales with 1-click printable PDF / CSV executive reports
Best Value · Save 20% + Free Setup

Annual Partner

$359.20 / month

✓ $399 White-Glove Setup Fee Waived ($4,310.40 billed annually)

  • Chrome Extension: 1-click VDP import, duplicate-VIN protection & Smart Scheduler
  • Interactive Customer VIP Showroom Passes: iPhone & Android calendar booking, Maps, “I’m Here” check-in, QR code & automatic sold-unit alternatives
  • Salesperson Mobile Workspace (PWA): instant push notifications & a custom photo / greeting profile
  • Manager Command Center: inventory coverage, listing health & price-change intelligence
  • Captured Opportunity Funnel & Attributed Sales with 1-click printable PDF / CSV executive reports

Managing 3+ Rooftops or a Regional Auto Group?

Tell us about your stores and we'll set up pricing and onboarding for every rooftop. Your request goes straight to our team.

Zero IT Tickets · Live Before Your Morning Sales Meeting Ends

How Your Dealership Goes Live in Under 5 Minutes

Minute 1

1. Start 14-Day Trial & Paste VDP URL

Enter your dealership website URL and start your 14-day Stripe trial ($0.00 charged today). LotBoard reads the vehicle data on your website's VDPs and starts tracking every VIN your reps post.

Minute 3

2. Set Store Watermark & Invite Up to 25 Reps

Configure your branded hero ribbon, default financing terms (e.g., 72 mo @ 9.99%), then share your 1-click Chrome Extension invite link with your sales floor.

Minute 5

3. Reps Import, Queue & Book VIP Passes

Each rep imports 5–10 vehicles in 60 seconds per car, queues them with automatic 10-minute spacing, and uses the in-Messenger HUD to convert inquiries into booked VIP Showroom Passes.

Straight answers for Dealer Principals & Used Car Managers

Frequently asked questions

Why won't our sales reps get shadowbanned or locked out by Meta?

Cloud auto-posters get flagged because they log into reps' Facebook accounts from shared datacenter IPs and blast 20 cars in 30 seconds. LotBoard never touches your reps' passwords and never posts from a server. It runs inside each rep's own Chrome browser, suggests safe pacing (1 to 3 an hour, up to 10 a day, at least 10 minutes apart), pre-fills the Marketplace form and lets the rep press Publish themselves.

Does LotBoard work on phones?

Yes. VDP importing and Marketplace form-filling run in desktop Chrome, and salespeople and managers also get a full mobile web app (PWA) for iPhone and Android. From their phone, reps can create and share a VIP Showroom Pass in about 3 seconds through Messenger or SMS, get instant push notifications when a customer confirms an appointment or taps "I'm Here" on the lot, see which vehicles to list next, and mark Captured Opportunities sold.

Do we need IT approval, a DMS feed or a new CRM?

No. LotBoard reads the vehicle pages already public on your dealership website, so there's no DMS feed from PBS, CDK or Reynolds and no IT ticket. It complements your CRM rather than replacing it: reps don't re-enter leads or log CRM stages, and managers get Attributed Sales without LotBoard touching your DMS. Fresh trades that aren't on the website yet are listed by typing the 17-digit VIN.

How does LotBoard stop two reps posting the same vehicle?

Every listing is stamped against the rep who posted it. When a second rep tries to import a VIN that's already live, LotBoard warns them or hard-blocks the post, depending on your dealership setting, and shows who already has the unit. No more three reps at three prices on one car.

What does the customer see on the VIP Showroom Pass?

A mobile page with the salesperson's photo and greeting, the vehicle's photo, price, stock number and live availability, and a countdown to the appointment. One tap confirms, adds it to Apple Calendar or Google Calendar, opens directions in Apple Maps or Google Maps, says they're running late, asks for a new time, adds a trade-in or checks in with "I'm Here" and a QR code. If the vehicle sells first, the pass shows similar in-stock vehicles and the rep is alerted.

How does the 14-day free trial work, and why is a credit card required?

You pay $0 today. Stripe collects a card at signup so your plan can start on day 15 without interruption. Your whole floor (up to 25 reps) gets full access for 14 days, Stripe emails a reminder before the trial ends, and you can cancel before day 15 from Billing in your manager dashboard with no charge. The Monthly plan's $399 setup fee is only added to that first bill.

What happens when a vehicle sells, drops in price, or a salesperson leaves?

LotBoard checks your live website inventory daily. A price drop is flagged to the rep who listed the unit, and a sold unit triggers a one-click takedown prompt plus similar in-stock vehicles to pivot the buyer to. If a rep leaves, you deactivate their seat and their VINs unlock for the rest of the team, while their listing history stays in your dashboard.

Canadian dealership playbooks

Free playbooks & floor tools your reps can use today

Written from the sales floor. Each one comes with a free tool: a Messenger reply builder, a listing copy formatter and a warm-up pacing planner.

Playbook #1 · Photo & copy system

The 8-photo walkaround order & 69-word copy formula

Which eight photos to lead with, why $21,795 beats $22,400 in search filters, and a clean, emoji-free spec format with a copy builder.

Read the playbook & use the copy builder →Playbook #2 · Messenger scripts

7 word-for-word Messenger replies that turn “still available?” into test drives

Openers, cash-lowball pivots, sold-unit cross-sells and ghosted-buyer follow-ups, with a script builder you can copy from.

Open the script builder →Playbook #3 · Aged metal & pacing

The 14-day rep warm-up & 45-day aged-inventory turn plan

How to ramp quiet rep accounts (1–3 an hour, up to 10 a day), list fresh trades off the appraisal lane and move 45-day units.

Open the pacing planner →
Marketplace for dealers →Posting limits →Why listings get removed →Messenger sales scripts →Canadian dealers →Comparisons →All guides →
Ready to Dominate Local Marketplace?

Launch LotBoard on Your Dealership Website in 5 Minutes

Up to 25 sales reps included per rooftop. Zero DMS integration required. Built-in VIN locks, Warmup Shield & Messenger HUD.