Time per vehicle
| Step | By hand | With LotBoard |
|---|---|---|
| Find the vehicle details | Copy from the website or DMS, about 3 minutes | Imported from the VDP |
| Photos | Download, then upload in order, about 4 minutes | Attached in gallery order, lead photo branded |
| Description | Write from scratch, about 4 minutes | Generated in the rep's voice, then reviewed |
| Fill the form | About 1–2 minutes | Filled for the rep, who presses Publish |
| Total | About 12 minutes | About 1–2 minutes |
At 120 listings a month, that's roughly 20 hours of rep time back each month. That's the assumption used in our ROI calculator.
The costs you don't see
- Coverage gaps. Reps post their favourites. Aged units go unlisted.
- Duplicates and price conflicts. Nobody knows who already posted a VIN.
- Sold units left live. Buyers message about cars that are gone, which wastes time and earns bad reviews.
- No reporting. The manager can't see who's producing, so nobody gets coached.
- Account risk. Reps who post in bursts to "catch up" get flagged.
When manual is fine
A small store with a handful of used units and one or two keen reps may not need software. If that's you, use our description templates and Messenger scripts and keep a shared sheet of who listed what.